Using business names as an indicator of oysters’ cultural value
Business names, as recorded by state tax departments, offer a possible indicator of cultural ecosystem services provided by nearby natural resources. Using oysters in the Chesapeake Bay as an example, we process spatial and quantitative analyses that can potentially identify cultural value for integration into monitoring efforts that aim to incorporate a variety of ecosystem services. Businesses named directly after oysters provide a useful lens to capture the many reasons people value oysters culturally, but also provide an easy aggregate indicator that could potentially be added to regular regional monitoring programs in order to factor in cultural value to adaptive management policies.
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