The Need for a Code of Professional Ethics for Marine Conservation Communicators
As a crisis sector, marine conservation needs continuous public scrutiny to maintain much-needed transparency, accountability, and to secure public trust. Such opportunities for public scrutiny can be ensured through independent, objective and critical journalism (Johns and Jacquet, 2018). However, mainstream media and other journalistic platforms often rely on communication professionals working at marine conservation groups for information and expertise related to marine conservation issues. It is therefore crucial that communication professionals at conservation groups have a professional code of conduct that encourages dissemination of objective truth about conservation efforts and does not prevent journalists from carrying out their duties to serve the public interest...
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